To my little feral self, zines are a perfect fit in little free libraries. I'd love finding a zine in a little free library. (I actually did find one, I took it, it was awesome.) So I got a bunch of small posters printed at the public library, and I've been distributing them in little free libraries. If it's a library close to a place of buisness, I assume it's got more people coming in and out and I drop double.
Pictured: one of my drops. The bottom thing I'm pointing to is a flier for Warp Zine, the top thing is one of my husband's stem kits. I deliver a bunch by bike and have to drive the rest around town. My city's bikeable if you're creative, but it's 1) large and 2) not entirely safe to bike to every single place I'd need because cars go vroom. Those are my bike gloves in the picture, I'm not cool enough to just walk around with fingerless gloves.
So the obvious marketing benefit is that people are getting sent to the latest issue of Warp Zine, right? Right now, that's free advertising for anyone who's featured in Warp Zine. It could be me someday soon! But I still want to give Kentucky Developers some good karma out there.
I'm trying to think of other cool stuff to drop in little libraries, it seems like it could go hand in hand with indie dev stuff. Given that this blog is probably gonna hit video game fans, my two indie dev ideas are either direct advertisements for games or, if you're developing something narrative based, developing some comic zines to go with the story and drop those in little libraries. Get creative, and then leave me ideas in the comments, because right now I'm super into this idea.